Content is still king and content relevancy is even more important than ever for creating better blog posts. To maximize relevancy, it takes even more than simply good content or great design.
Even if you have top rocking topic for
your audience, there is still a lot to remember for crafting a solid blog posts worth reading.
Tip: You can use Yoast to help you check your post for SEO and readability.
Note: Each social network offers different options for promoting your content and communities communities react differently to post formats. Each network is used for different purposes and has rush hours at different times. To effectively cross-promote your blog post, don't just cross-post the same message on every social network. Tailor the message for your posts to fit each social media platform and audience.
Tip: You can use Social Media Automation Tools to help you with your cross-promotion strategy.
There are a number of qualities that can assist a blog post with going viral within any particular niche, but for every niche the mix of these things will be different:
your audience, there is still a lot to remember for crafting a solid blog posts worth reading.
1. Create quality content that stands out among others.
- Focus a specific niche topic for a specific target group.
- Make sure that your work is relevant and up-to-date.
- Provide tips, strategies, how to articles or entertaining content for your specific audience and topic. Adding value for the readers will make your posts memorable as a useful resource for valuable information on your topic.
2. Write a catchy headline and introduction for your blog post.
- Create a catchy title and an introduction that will make your readers want to read the rest of your post.
- Summarize what your post is about.
- Outline the topic and your key arguments, but keep the suspense.
3. Maximize readability for readers and search engines.
- Keep your sentences as short as possible and as long as necessary
- Organize your post in sections with less than 300 words with strong subheadings and paragraphs with less than 150 words
- Include at least 1 internal link and 1 external links for related topics, quotes or high authority sources.Use a language and wording that meets the tonality of your target readers.
- Proofread for spelling errors and grammar.
4. Check your blog post for keywords and SEO.
- Include your focus keyword in your headline and introduction as well as in subheadings and copy.
- Use your focus keyword also in image and video title and descriptions.
- Apply your keywords in your anchor texts for internal links.
- Only use relevant context to place your keywords and keep a keyword density of 1-3%.
- Write your title in less than 57 characters and an introduction in less than 160 characters to meet the requirements for "title" and "meta description" to correctly display your post in the search engines.
Tip: You can use Yoast to help you check your post for SEO and readability.
5. Include images and videos for more clicks.
- Visualize tutorials or technical instructions by using screenshots or screencast videos.
- Use infographics for creating checklists, pros and cons, step-by-step-guides, flow charts
- Only use relevant images for your content and don't overstuff your blog post with visuals.
6. Use links and strong CTAs for your blog post.
- Use links to related blog posts to guide your readers to further readings on your site.
- Use sticky content and takeaways to make your readers subscribe to your blog or leave their e-mail address to follow-up.
- Encourage your readers to read on or comment on your post or to grab a white paper, a checklist or an e-book by using strong call-to-actions (CTAs).
7. Promote your blog post on social media and re-purpose your content.
- Share your post on Twitter, Facebook, Google+ and LinkedIn, but share them at different times and days.
- Share your blog post images on Pinterest, Instagram and Flickr, using your focus image with your introduction, hashtags and a link to your post.You can also share your images on Twitter, Facebook, LinkedIn and Google+ to re-share your posts with different visual anchors.
- Share your blog post in special interest communities such as Reddit.
- Also share a link to your blog post to social bookmark networks such as Diigo, Digg, StumbleUpon.
- Schedule your posts at the best times for each network and across several days, weeks and month to extend the lifespan of your posts and Re-shareand re-schedule your evergreen posts from time to time to revive them.
- Syndicate and re-publish your post on Medium, Tumblr, Linkedin Pulse, Bloglovin, but wait for 3-7 days to let Google index your original blog post first.
Note: Each social network offers different options for promoting your content and communities communities react differently to post formats. Each network is used for different purposes and has rush hours at different times. To effectively cross-promote your blog post, don't just cross-post the same message on every social network. Tailor the message for your posts to fit each social media platform and audience.
Read Also:
How Can I make Others Write In My Blogsite ?Tip: You can use Social Media Automation Tools to help you with your cross-promotion strategy.
There are a number of qualities that can assist a blog post with going viral within any particular niche, but for every niche the mix of these things will be different:
